How to Create Copious Content (by Someone Who Writes 100K Words a Week)
I write a lot. A. Lot. And I do so almost every day. Writing is like breathing to me.
- Every day, my to-do list looks something like this:
- Write one article for my main website
- Edit or write a second article
- Write 3 newsletters – soon to be 4
- Write long, valuable social media posts 5 days per week
- Manage 4 employees
- Aggregate news content
But that isn’t all:
- 3 days a week, I write a post for my secondary website as well
- I publish at least one book per year
- I write a 30-page monthly subscription product, too
In fact, here are my stats from Grammarly last week:
Why am I telling you all this?
I’m not trying to rub it in – even though it may seem like that. What I want you to see is how possible it is to produce lots and lots of content.
There are some habits that help me to write this much, but the first thing I want to share with you is the mindset behind it.
Whatever your medium is, whether you blog, post on social media, or produce podcasts and videos, you have to love that medium. It should be your go-to way to communicate with others and it should be something that you HAVE to do. I personally don’t think I could go a day without writing. It is just my nature now to communicate with the written word. If I was unable to write for a week, I would feel like I was starving for the oxygen that keeps me alive.
And you should feel the same way.
Are you struggling to create content on a consistent basis? Then read on!
Some habits to help you produce more content
The following habits help me to be more productive. You may need to adjust some things so it works for you. For example, I’m a morning person who is ready for bed by 9 o’clock and would not do well working late into the night – but you may be just the opposite. Use the ideas and make them yours:
Make a schedule: You need to set aside time every day to work. This needs to be a time when you won’t be interrupted by the kids who want your attention, the spouse who is asking you questions, or the dog who wants to be walked. For me, this time is early in the morning before the rest of the household wakes up. I start by 5 am and am done by 11 am on most days with the things that absolutely must be done.
Write every single day: I wrote on my About Me page about the best advice my father ever gave me, and that was, “Writers write.” He pointed out that up until then, all I had done was talk about writing. I vowed to write every single day and soon, it became far easier to knock out a few thousand words. Even on my days off, I write a little bit – I send notes to people by mail, talk to friends online, and communicate with the written word.
Have a treasure trove of topics: No one can be inspired every single day. That’s why I keep all sorts of lists of topic ideas, complete with links for research. On days when no topics leap out at me, I have places to go for inspiration. Here are a few of my stashes of inspiration:
- Add links for interesting articles to an Evernote file created for this purpose
- Keep drafts in WordPress with headline ideas –include links or social media posts that inspired the idea
- Keep a list of questions that people ask you on social media or via email – these will often inspire an entire article
- Have a place to jot down ideas when you aren’t at the computer – I have Evernote on my phone, and since it’s also my camera, I usually have it with me, even when I’m out for a walk
Use seemingly unrelated experiences: You can share a personal story from your day, a story about something you observed, cite a scene from a book or movie, or use a meandering thought that crossed your mind as a jumping off point.
Make finding inspiration your job. It is the key to writing good content and never being at a loss for something to write. The more you seek things to be inspired by, the more you will find those things everywhere.
Learn how to turn your life into content while maintaining your privacy
I use real life as inspiration for lots of my posts, but I still don’t want my daughters to be in the public eye all the time. I protect them by using nicknames, taking photos where their faces aren’t clearly shown, and being vague about the details.
As for my own privacy, I’m careful to only mention the general area in which I live, not to take photos of the front of my house, and to be discreet when mentioning things that are local to me. Trust me when I tell you that people can be crazy and you don’t want crazy showing up at your front door. #askmehowIknow
How do you find inspiration and develop good content-creation habits?
Do you have some ideas I missed? Share them in the comments section.